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Client	Butler, Shine & Stern http://www.bsands.com/
Objective	Butler, Shine & Stern is not your average ad agency. Young, urbane, and ironic, they commissioned Atlas to produces a Web site that would capture the friendly yet sophisticated character of their Sausalito office. The Web site would also serve as a delivery platform for samples of their work in print, video, and locations, for such clients as Anheuser-Busch and Round Table Pizza.
Solution	Atlas took the company car over the Golden Gate bridge to absorb some atmosphere at the BS&S office, and left with a few armfuls of resources. We knew their potential clients would appreciate high-quality graphics, but we also decided a simple, clean, and elegant interface would best capture the BS&S flavor -- and best serve a larger audience. Amy Franceschini, Atlas's senior designer, worked closely with the client to develop the look and feel, mixing modern and antique modes in the style of Butler Shine campaigns. Atlas creative director Olivier Laude, meanwhile, developed an architecture that flowed like a tour through the BS&S office. The most whimsical touch is the "Dogs" section, starring the friendly pooches who frequent the office, and featuring QuickTime VR panoramas from a dog's-eye point of view.
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	@tlas web design 11 Carl Street San Francisco CA 94117 USA phone 415 753 2662 fax 415 753 3556 atlas@atlasmagazine.com